Everyone knows the internet is a giant gold mine of information but when it comes to opinions you trust, personal recommendations from people you know is still the best bet. But how does one involve their friends, family or acquaintances when it comes to a large purchase such as a car? Traditionally it has not been easy to ask for help and not knowing who in your network has experience with what vehicles is certainly a deterrent for reaching out blindly. Read More
If you spend any time on the web, you probably recognize the words Twitter and tweeting. With millions of users on this service, it is now the second most popular social media medium after Facebook. While many businesses have tried to jump in and broadcast specials, many have failed to garner attention which results in them failing to see the value of the service. So how does one succeed in getting value out of Twitter? Read More
Hold on to your marketing dollars dealers cause the next few months are going to be a bumpy ride! With Apple’s release of the iPad a week ago, we are already seeing a number of early adopters jump in to grab this device without really understanding its full purpose. (Note: I myself picked up an iPad on Friday, but I can’t say I love it for anything in particular just yet.) Read More
I have been doing a lot of listening recently and last night, I got the opportunity to check out Atlanta Interactive Marketing Association’s meeting on Social Media. The panel consisted of social media executives from Coca-Cola, Turner Media and top executives from various interactive agencies including BLiNQ, Ubercool and Foresee Results. Read More
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