Check out our interview with Eric Miltsch, the Internet Director for Auction Direct USA Used Cars Superstore. He also blogs professionally at WhyBuyUsedCars.com in his effort to help change the way consumers buy used cars.
If you’d like to be a part of our Car Dealer Interview Series, please shoot me an email at will(at)easyautosales.com or twitter us @easyautosales.
1. Eric, tell us a little bit about Auction Direct USA and your own career in the auto industry?
Auction Direct USA Superstore is a unique used cars dealer intent on changing the way consumers buy used cars. We’re passionate about improving the entire buying process for automotive consumers – starting with the online experience, the in-store experience and continuing with the post sale relationship. Every element is fertile ground for improvement. My automotive industry experience actually began with Auction Direct three years ago, shortly after the company opened its doors. I’m not a traditional car guy and have never worked for a dealership. From my perspective, we’re not selling cars, we’re making it easier and more enjoyable for people to find their perfect vehicle.