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EasyAutoSales Blog

Tag Archives: Social Media

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iPad Creates Marketing Spam

Hold on to your marketing dollars dealers cause the next few months are going to be a bumpy ride! With Apple’s release of the iPad a week ago, we are already seeing a number of early adopters jump in to grab this device without really understanding its full purpose. (Note: I myself picked up an iPad on Friday, but I can’t say I love it for anything in particular just yet.) Read More »

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Toyota’s Sticky Situation

Recently, Toyota announced two safety recalls that cover some of its models. Both recall campaigns address conditions related to the accelerator pedal. The first recall, “Floor Mat Entrapment,” regards the potential for an unsecured or incompatible driver’s floor mat to interfere with the accelerator pedal and cause it to get stuck in the wide-open position. Read More »

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Measuring ROI from Social Media

If your company is struggling to figure out how to measure ROI from jumping into social media, (or if you should invest in people and money to do it at all,) check out the following slides. Read More »

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Your Dealership and Social Media

Social media is the next big thing on the internet but many dealers are dropping the ball on taking advantage of it. Social media is not just about brands such as Facebook, Twitter or Youtube but rather how these platforms are changing the way customers are communicating with businesses and each other. If you are still not convinced investing in social media is the right thing to do, check out the following video. Read More »